Innovacom/France Telecom
As the VC arm of France Telecom, Innovacom operates independently. But they are a part of the France Telecom group, and can therefore leverage a long-standing global brand. In execution, it means that we can surface the strengths of both the investment group and the parent.
For both print and the web site, we link to the parent with color and graphic elements, pairing them with a more visible grid and use of negative space.
